The Idea Log

Million dollar ideas and inspiring inspiration from Idealog's sassy spirit 'animal'.

The Idea Log

The Idea Log

The Idea Log, Idealog's spirit 'animal', is back once again to propose a few innovative solutions to help get our country’s A into GDP. He's already provided numerous million – perhaps billion – dollar ideas in the areas of food, apps, culture and design thinking. And for the Technology Issue, he spat on the graves of our generalist forebears and their useless no. 8 wire and developed some cool names for new regional tech hubs that will help show off their specific areas of expertise. 

The Idea Log

The Idea Log, Idealog's spirit 'animal', fully embraced design thinking for Idealog's Design Issue and has a few suggestions on how to solve some of society's most intractable (and entirely inconsequential) problems. 

The Idea Log

Hi, I’m the Idea Log, Idealog's spirit 'animal'. Did you know wood products are New Zealand’s third biggest export earner? You did? Well, given your surprising knowledge of our industry sectors, you’ll also know that it is a low-value commodity. And speaking as a log, it’s also murderous and barbaric. So I’m here to propose a few new high-value ideas to help get our country’s A into GDP. This time, I'm helping you create an innovative culture.

The Idea Log

Hi, I’m the Idea Log, Idealog's spirit 'animal'. Did you know wood products are New Zealand’s third biggest export earner? You did? Well, given your surprising knowledge of our industry sectors, you’ll also know that it is a low value commodity. And speaking as a log, it’s also murderous and barbaric. So I’m here to propose a few new high-value ideas to help get our country’s A into GDP. This time, remarkably innovative, potentially cash-spewing apps (and remember, entries for the NZ Innovation Awards close on Friday at 5pm. Rest assured, I'm entering all of these brilliant ideas in the mobile, media and entertainment category and all my previous brilliant ideas in the food and beverage category).

The Idea Log

Hi, I’m the Idea Log. Did you know wood products are New Zealand’s third biggest export earner? You did? Well, that ruins my intro. Given your surprising knowledge of our industry sectors, you’ll also know that it is a low value commodity. Speaking as a log, it’s also murderous and barbaric. So I’m here to propose a few new high-value ideas to help get our country’s A into GDP.